Elizaveta Efimova

Elizaveta Efimova
Design/Graphics
After working behind the scenes for several years, artist and designer Elizaveta Efimova officially joined the Russian Pointe staff in December 2008. With a background in fine art, fashion and beauty, Elizaveta is an active artist working in a wide variety of media including canvas and graphic design. She has been a makeup artist for People Magazine, Fox News, Larry King Live and a variety of theatrical productions and fashion shoots. In her contributions to the company’s advertising campaign, new and updated publications and videos, she has brought a fresh and innovative perspective to the company’s artistic image. In her first year with the company, she also created the stylish Russian Pointe tees. Her work includes both production design and graphic design, as well as active contributions to the marketing department. Her artwork combines sophistication and elegance with a refreshing simplicity. “I think that the world can be seen more clearly through the eyes of a child,” she explains.